Archive for the ‘packaging’ Category

Product Packaging Never Looked So Clever

Wednesday, May 16th, 2012

It would be an understatement to say that creativity within the marketing, advertising and branding community is at an all-time high. With an abundance of products coming into the marketplace each day, it’s no surprise that there is a constant creative race to generate the most appealing, enticing and efficient product packaging. Now more than ever before, companies and their customers are expecting product packaging to be as unique as the product itself. Building your brand’s identity has never looked so fresh, fun and eco-friendly. Here are 10 creatively packaged products:


The Anti-Theft Lunch Bag features sandwich-thief repelling mold spots

Hanger Tea Bags are easily hung from your mug.

Pop-Up Popcorn. Popcorn that is geometrically attractive and edible.

Babee’s  Honey, because the bee’s natural packaging has always been aesthetically pleasing.

help™ uses their packaging to get straight to the point.

Rellana Wool. This fun and mildly creepy packaging is sure to grab the customer’s attention.

Kleenex, because who doesn’t want to blow their nose with a tissue pulled from a juicy piece of fruit?

Breakfast Aid brings efficient and attractive packaging to the breakfast nook.

Fridgeezoo knows that adorable packaging is enticing to both adults and children.

Illustration Inspiration

Tuesday, July 14th, 2009

Illustration may be the best way to give any campaign a fresh look. Why settle for contrived stock images? Try a more artistic interpretation to distance yourself from the competitors. Here are some examples that may inspire you to reach for your own pen and paper! All images courtesy of www.behance.net.